Friday, February 20, 2015

Putting an End to Local Internet Marketing Myths

Advice From Customer Finder Marketing – Agency For Internet Marketing Naples FL

There are still local business owners who are either misinformed or have latched onto some myths related to internet marketing. Here are some of those notions that shouldn’t be bought into.

Myth #1: We Must Have Our Keyword in the Domain Name
For businesses just starting out, it may seem necessary. Having the keyword embedded in your domain name isn’t likely to become an advantage all that much, though. What matters more are the promotional activities that help achieve rankings.

Myth #2: We Have to Have Great Ratings/Reviews!
Averaged ratings are not a ranking factor in Google. It’s true that ratings and reviews can impact your business, but they don’t affect rankings. Just make reviews work for you and respond effectively to bad reviews.