Putting an End to Local Internet Marketing Myths

Advice From Customer Finder Marketing – Agency For Internet Marketing Naples FL

There are still local business owners who are either misinformed or have latched onto some myths related to internet marketing. Here are some of those notions that shouldn’t be bought into.

Myth #1: We Must Have Our Keyword in the Domain Name

For businesses just starting out, it may seem necessary. Having the keyword embedded in your domain name isn’t likely to become an advantage all that much, though. What matters more are the promotional activities that help achieve rankings.

Myth #2: We Have to Have Great Ratings/Reviews!

Averaged ratings are not a ranking factor in Google. It’s true that ratings and reviews can impact your business, but they don’t affect rankings. Just make reviews work for you and respond effectively to bad reviews.

Myth #3: Twitter and/or Facebook are Worthless for My Type of Business

It can be said that it’s easier for some businesses to attract consumers willing to interact with them on social media. Nonetheless, even if you operate in a category where people don’t reach out as much through social media, you should be using social media anyway because that’s where the customers are.

Myth #5: We Don’t Need to Optimize for Mobile Devices

Around 40% of consumers’ time is spent online is on mobile devices now, and this percentage is rising. Google has stated that failure to optimize for mobile can now impact your rankings, so this is one myth you better let go of pretty quickly.

For more tips on how your business can improve it’s internet marketing presence online – visit our site at Customer Finder Marketing. We are a Marketing Agency located in Naples FL.