Thursday, June 22, 2017

Implementing SEO and Other Digital Marketing Practices for Better Online Performance

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One of the best things about being online is that there’s always a surprising change going on. The platform is just so dynamic that you simply can’t afford to be complacent and remain static. Today, specifically, you can expect some more differences in how you should implement your SEO and other digital marketing practices. Here are some helpful tips to further improve your online presence, and hopefully be able to convert your online success to actual sales.

Maximize “Rich Answers”

In today’s digital age, it’s not just enough for you to optimize content to draw in site visitors. Instead, you should prioritize optimizing “Rich Answers.” Basically, these are what appear on the search engine page serving as a short description (aka meta description) of what’s in the actual link.

This is important because you want to be able to immediately show the searcher that you have what they are looking for. It’s not as blown up yet as a concept compared to the current trend of prioritizing content optimization, but the trend, as the numbers in research show, is certainly pointing to an increase soon enough. Read more from this article: http://bit.ly/2vA0LoC

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